Ep. 24
Jun 1, 2026
Father's Day shopping is more compressed than most boutique owners realize — 67% of buyers don't even start looking until two weeks before June 21, which means the biggest revenue window is open right…
Ep. 23
May 27, 2026
Episode 23 breaks down how Aerie built a community movement around real customers — and shows you how to steal that exact format for your boutique this week. You'll learn how to pick your first twenty…
Ep. 21
May 20, 2026
Memorial Day weekend brings a massive surge in foot traffic, but only a small slice of those shoppers plan to walk into a boutique — and this episode gives you the exact seven-day plan to change that.…
Ep. 20
May 18, 2026
This episode gives independent boutique owners a complete summer playbook for their Google Business Profile — the free listing that decides whether tourists and locals walk into your store or a compet…
Ep. 15
Apr 29, 2026
With Mother's Day just ten days out, this episode hands you a daily action checklist covering four channels — Facebook ads targeting male gift buyers, Instagram Stories bundle reveals, a three-email u…
Ep. 14
Apr 27, 2026
Episode 14 breaks down how to build a three-part Meta ads funnel on just $300 a month — one campaign tests your best creative, one reminds past visitors about the styles they loved, and one converts y…
Ep. 12
Apr 20, 2026
This episode walks you through building a five-email Mother's Day sequence in Klaviyo — from an early gift inspiration email all the way to a post-purchase follow-up — spaced across thirty days so you…
Ep. 7
Apr 6, 2026
This episode digs into Later's updated 'Best Time to Post' feature and how it can help your boutique show up in front of more shoppers during the Easter season. You'll learn how to set up a two-week E…
Ep. 3
Mar 23, 2026
In this episode, Jade and Mia walk through a complete seven-phase workflow for building a professional 12-page spring lookbook in Canva in under two hours. You will learn how to set up your Brand Kit,…
Ep. 2
Mar 18, 2026
Easter is April 5th, and you have eleven days to capture your share of record holiday spending on clothing and gifts. This episode walks you through a sixty-minute social media blitz using free AI too…