Building repeat business for boutique retailers. Customer loyalty programs, VIP SMS lists, email automation sequences, pricing strategy, gift card promotions, and turning one-time buyers into lifelong regulars.
In this episode, Jade and Mia walk you through a six-number mid-year audit designed to help you make smarter buying and marketing decisions before July locks you in. You'll learn exactly where to find…
Episode 23 breaks down how Aerie built a community movement around real customers — and shows you how to steal that exact format for your boutique this week. You'll learn how to pick your first twenty…
Mother's Day is over — but the real opportunity starts today. This episode walks you through a 7-day sequence designed to reach gift recipients before they forget your boutique's name, turning a one-t…
With Mother's Day just ten days out, this episode hands you a daily action checklist covering four channels — Facebook ads targeting male gift buyers, Instagram Stories bundle reveals, a three-email u…
Episode 13 breaks down the five summer 2026 trends your customers are already searching and pinning — blue tones, chunky animal brooches, denim rompers, studded denim, and cream satin sets — and expla…
This episode walks you through building a five-email Mother's Day sequence in Klaviyo — from an early gift inspiration email all the way to a post-purchase follow-up — spaced across thirty days so you…